1 Percent List HUB: Key Insights on Saving Thousands When Selling Your Northshore Home
Selling your home in beautiful Covington, Mandeville, or Madisonville is an exciting step. It represents a new chapter, a financial milestone, and a transition for your family. But the thought of paying a traditional 6% commission—potentially tens of thousands of dollars from your hard-earned equity—can be daunting. That single percentage figure can significantly impact your net proceeds, determining what you have left for your next home, investments, or savings.
This is precisely the problem we set out to solve. Introducing 1 Percent List HUB, the local, innovative solution to outdated commission structures. 1 Percent List HUB is a full-service, low-commission real estate brokerage founded right here on the Northshore, designed to help homeowners keep more of their money. We are not just another real estate company; we are the originators of a nationwide movement that began with a simple, powerful idea: homeowners deserve exceptional service without paying exorbitant fees.
In this post, we’ll provide key insights into how our model works, why it was created for sellers just like you in the Greater New Orleans area, and how it delivers premium service for just a 1 percent listing fee.
Key Takeaways
- Massive Savings: Sell your home with a full-service agent for only a 1% listing commission, saving thousands compared to traditional 5-6% fees.
- Full-Service Included: You get everything you’d expect from a top Realtor: MLS listing, professional photography, marketing, negotiations, and closing support.
- Local Northshore Origins: 1 Percent List isn’t just another company; the entire nationwide franchise movement started right here in our community.
- Proven National Success: What began in Covington has now expanded to over five dozen franchises, proving the model’s effectiveness for sellers across the country.
TL;DR
1 Percent List HUB is a full-service real estate brokerage that charges a 1% commission to list and sell your home. Founded in the Covington, LA area, it provides homeowners in the Northshore and Greater New Orleans region the ability to save thousands of dollars in agent fees while receiving comprehensive marketing, negotiation, and transaction management services, challenging the traditional 6% commission model.
The Traditional 6% Problem: A Look at Your Equity
For decades, the 6% real estate commission has been the industry standard, often accepted without question. But as home values across the Northshore have risen, so has the dollar amount of that commission. It’s crucial for sellers to understand exactly where that money goes and, more importantly, what it costs them.
Breaking Down the Numbers in the Mandeville & Covington Market
The standard commission is typically split between the agent representing the seller (the listing agent) and the agent representing the buyer (the buyer’s agent). A 6% total commission is usually a 3% and 3% split.
Let’s use a realistic local example. Say your beautiful Madisonville home, perhaps in a desirable community like Beau Chêne, sells for $450,000. Here’s how a traditional commission structure impacts your bottom line:
- Total Commission at 6%: $27,000
- Payment to Seller’s Agent (3%): $13,500
- Payment to Buyer’s Agent (3%): $13,500
That $27,000 comes directly out of your net proceeds. It’s money that could have been used for a larger down payment on your next home, renovations, college savings, or simply bolstering your financial security. In a market where every dollar of equity counts, this is a significant financial consideration.
The 1 Percent List HUB Solution: Full Service, Not Full Price
We believe that modern technology and efficient business practices should translate into savings for the consumer. The 1 Percent List HUB model was built to do just that, providing a full-service experience that respects your equity.
How the 1 Percent Listing Fee Works
Our model is straightforward and transparent. Instead of the traditional 3% fee for the listing side of the transaction, we charge just 1%.
Transparency: The one part of the commission structure that remains is the offer to the buyer’s agent. To ensure your property gets maximum exposure and that all agents are motivated to show it to their clients, you still offer a competitive Buyer’s Agent Commission (BAC), typically between 2.5% and 3%. You and your agent decide on this amount together.
Let’s revisit our $450,000 Madisonville home sale to see the dramatic difference:
| Commission Component | Traditional 6% Model | 1 Percent List HUB Model |
|---|---|---|
| Listing Agent Fee | $13,500 (3%) | $4,500 (1%) |
| Buyer’s Agent Fee (offered) | $13,500 (3%) | $11,250 (2.5%) |
| Total Commission Paid | $27,000 | $15,750 |
| Total Savings | – | $11,250 |
That $11,250 in savings goes directly into your pocket. It’s a tangible increase in your net profit, achieved without compromising on the professional representation you need to successfully sell your home. You can see how much you could save by using our savings calculator.
What “Full Service” Means for You in Greater New Orleans
A common question we hear is, “If I’m paying less, am I getting less?” The answer is an emphatic no. 1 Percent List HUB is a full-service, low cost real estate broker. Our model is built on efficiency, not on cutting corners. Homeowners who choose to list for 1 percent commission receive the complete, professional service they expect and deserve.
Here is what “full service” includes when you work with us:
- ✅ Professional Home Valuation & Pricing Strategy: We analyze the latest real estate market data to price your home competitively for the St. Tammany and Greater New Orleans markets.
- ✅ High-Quality Photography & Virtual Tours: We make your home shine online, where the vast majority of buyers begin their search.
- ✅ Listing on the Local MLS: Your property is listed on the Gulf South Real Estate Information Network, making it visible to thousands of local buyer’s agents.
- ✅ Syndication to Major Real Estate Websites: Your listing will appear on Zillow, Realtor.com, and hundreds of other platforms, ensuring maximum exposure.
- ✅ Professional “For Sale” Sign and Lockbox: We handle all the traditional marketing tools to attract local buyers.
- ✅ Showing Coordination and Feedback: We manage showing requests and gather valuable feedback from potential buyers.
- ✅ Expert Offer Negotiation and Strategy: Our experienced agents work to get you the best possible price and terms.
- ✅ Full Contract-to-Close Management: We guide you through inspections, appraisals, and all the paperwork until the keys are handed over at closing.
A Northshore Original: How 1 Percent List HUB is Reshaping the Real Estate Industry
Our story isn’t just a business plan; it’s a local revolution that has reshaped the real estate landscape across the country.
The Birthplace of a Revolution: From Covington to a Nationwide Movement
Long before “discount real estate broker” was a common term, the very first 1 Percent Lists office opened its doors right here in Covington. We saw that our neighbors and fellow community members deserved a smarter, more cost-effective way to sell their properties. The traditional model felt outdated and out of touch with what modern sellers needed.
That single office was the catalyst. The success and client satisfaction we achieved on the Northshore proved the model’s viability. From our local roots, we launched a national franchise system that has since grown to over five dozen locations. This journey, from a local idea to a nationwide movement, gives us immense credibility and a deep understanding of what sellers want. We are not followers in the low-commission space; we are the pioneers who wrote the playbook. You can learn more about our story and our technology on our website.
Why the Model Works: Efficiency and Technology
How can we offer full service for a lower fee? The answer lies in our business philosophy. We’ve replaced the high overhead of traditional brokerages with modern, efficient systems. By leveraging technology for marketing, transaction management, and client communication, we streamline the process from start to finish.
This efficiency allows our agents to handle transactions more effectively, reducing our operational costs. Instead of pocketing those savings, we pass them directly on to you, the homeowner. It’s a model built for the modern world, prioritizing client value over antiquated commission structures.
Your Questions Answered: Key Insights & Common Myths
Change in any industry is often met with skepticism. Let’s address some of the common myths about working with a low-commission brokerage.
Myth #1: “Will my home sell for less with a 1 percent agent?”
No. The price of your home is determined by the market—supply, demand, location, and condition—not by the commission you pay. Your home is marketed on the exact same MLS that all other agents use. By offering a competitive commission to the buyer’s agent, you ensure that every agent in the area has a full financial incentive to show and sell your property. The result is the same pool of buyers and the same market forces at play, leading to a true market-value sale. Whether you’re selling a waterfront home in Eden Isles or a family home in one of the best New Orleans suburbs, the market dictates the price.
Myth #2: “Is there a catch? Are there hidden fees?”
There is no catch. We believe in complete transparency, which is why we lay out the commission structure so clearly. The 1% is our listing fee. The only other primary real estate cost is the commission you choose to offer the buyer’s agent, a decision you make in consultation with your agent to maximize your home’s competitiveness. Our entire process is detailed in our listing presentation.
Myth #3: “Will I get less attention or a less experienced agent?”
Absolutely not. Our business model is built on client satisfaction and a high volume of successful sales. Providing excellent, attentive service is critical to our success and reputation. Our agents are fully licensed, local experts who live and work in the communities they serve, from the Garden District to the various Northshore subdivisions. They are dedicated professionals committed to providing top-tier service because happy clients who have saved thousands of dollars are our best advocates.
Your Equity is Yours to Keep
The real estate industry is evolving, and the traditional 6% commission is no longer the only option for homeowners on the Northshore and in Greater New Orleans. The power to choose a model that aligns with your financial goals is now firmly in your hands.
1 Percent List HUB provides the same comprehensive, professional real estate experience you expect, but for a fraction of the cost. We combine deep local expertise with a nationally proven, modern business model to ensure you get the best of both worlds: top-tier service and significant savings. Make the smart choice. Keep your equity. Start the conversation with the original low-commission experts, born and raised right here in your community.
